Heavy metal isn't dying—it's roaring back stronger than ever, thanks to die-hard fans who keep the flame alive no matter the spotlight! Imagine a world where the apocalypse wipes out everything, yet cockroaches and metalheads still thrive. That's the unshakeable spirit Johannes Eckerström, lead vocalist of the Swedish metal band AVATAR, passionately believes in. In a recent chat with Spain's Rock FM on October 14, 2025, he tackled the hot topic of heavy metal's supposed decline, flipping the script entirely. But here's where it gets controversial: is mainstream attention a blessing or a curse for the genre's underground roots?
Eckerström firmly disagrees with the notion that metal is fading away. Instead, he points out that the scene is thriving, fueled by breakout moments from bands that grab global headlines. Take GOJIRA, for instance—they opened the Olympic Games, proving extreme music can reach massive audiences. Or consider LORNA SHORE, whose intense, boundary-pushing sound has built a devoted following despite its heaviness. These aren't isolated cases; there are countless examples showing metal's resilience. Sometimes, a band taps into the cultural zeitgeist, drawing extra eyes and ears. Yet, in the quieter times between these surges, metalheads stick together, keeping the community vibrant. The genre's rebellious edge, its raw energy, and its ability to connect with those seeking an outlet for frustration or creativity ensure it endures. There's always someone out there craving that adrenaline rush.
And this is the part most people miss: Eckerström recalls a Swedish music journalist's book from the early 2000s on fan cultures. Each chapter explored different fandoms, but the one on JUDAS PRIEST fans kicked off with a memorable quote: 'After the great nuclear apocalypse happens and everything is dead, there will be two living species still alive, and it's cockroaches and metalheads.' It's a humorous yet profound testament to metal's immortal appeal. This anecdote perfectly captures why Eckerström sees metal as eternal—it's not just music; it's a way of life for its loyalists.
Reflecting on his own journey, Eckerström shares how he got hooked on metal around age 14, right during a massive revival in the early 2000s. That era saw legendary comebacks, like Rob Halford returning to JUDAS PRIEST and BLACK SABBATH reuniting. There was also the explosion of nu metal—a fusion of heavy metal, rap, and alternative rock that appealed to a broader crowd—and a wave of Scandinavian bands from Finland and Sweden that dominated European charts. It was a golden period of heightened visibility, which he admits was exciting. But at its heart, metal survives through its dedicated fans, regardless of fleeting mainstream buzz.
On a related note, AVATAR is gearing up for a thrilling release: their tenth studio album, "Don't Go In The Forest," drops on October 31 via Black Waltz Records. In a statement, Eckerström describes it as bursting with uncharted territory—songs and ideas they've never explored before. 'It's all songs and concepts we haven't been close to touch until now,' he explains. 'The mind is wild and we have lost ourselves in the darkest woods, filled with memories, and fantasies. Forbidden thoughts that must be spoken.' This album promises to delve into the shadows of the psyche, offering a fresh, immersive experience for listeners. For beginners dipping into metal, think of it as an invitation to explore the genre's darker, more imaginative side, much like wandering through a mysterious forest where every path reveals something new and thrilling.
The band isn't stopping there. They're hitting the road for a U.S. tour this fall, backed by the fierce energy of ALIEN WEAPONRY and SPIRITWORLD. Plus, exciting supports with giants like IRON MAIDEN and METALLICA are on the horizon, along with what Eckerström calls their biggest show ever in Mexico City. It's a testament to AVATAR's growing momentum.
Photo credit: Johan Carlén
What do you think—does mainstream success truly threaten the soul of heavy metal, or is it just fuel for growth? Is the 'cockroaches and metalheads' idea spot-on, or do you see metal evolving in ways that might surprise us? Share your thoughts in the comments—do you agree with Eckerström's optimistic view, or do you believe the genre faces real challenges ahead? Let's debate!