Why Duke basketball coach Jon Scheyer uses the '98 percent' mantra with the Blue Devils: A Deep Dive
Durham
Anyone stepping into Duke's basketball program to play for Jon Scheyer quickly learns about the coach's '98 percent' rule. It's a unique approach that sets Duke apart from other teams.
The '98 percent' mantra is all about consistency in the little things. Scheyer explains, "It's about having consistency, we call it 98 percent, in the plays you're making without the ball." This means focusing on rebounding, quick transitions, and solid defense, even when the ball isn't in your hands.
Here's the fascinating part: the ball is only in a player's hands for about 2 percent of the game. Yet, Scheyer believes that the other 98 percent, the small details, often decide the outcome. He says, "In most cases, winning and losing can be decided by the other 98 percent, the smaller things other than making a tough, contested 3-pointer or throwing down a massive jam that draws a second look on ESPN."
The '98 percent' rule is a game-changer for Duke's players.
Last year, Duke had a talented team led by Cooper Flagg, the nation's top freshman. But Scheyer credits their success to embracing the '98 percent' mantra. This meant diving for loose balls, making key deflections, and being in the right place defensively. It's a big adjustment for high school players used to being the star with the ball.
Scheyer notes, "High usage is a negative thing now. The NBA is looking for low usage guys, guys who can play without the ball."
This season's Duke team is a mix of experienced players and fresh talent. Caleb Foster and Maliq Brown, along with the Boozer twins and other recruits, are all key contributors. Scheyer emphasizes, "The freshmen know what the standard is at Duke, they know what the deal is."
Foster highlights the importance of 'not letting the 98 percent slip' and mastering the details. He leads by example with his rebounding and defense.
One standout player is Isaiah Evans, the slender 6-foot-6 sophomore called 'Slim.' Evans is a skilled shooter, making 41.6% of his 3-pointers last season. Scheyer wants to enhance Evans' game, focusing on defense and off-the-ball activity.
The '98 percent' rule is a driving force for Duke's success.
Last year's team, which won the ACC championship and reached the Final Four, embodied this mantra. Scheyer's approach gives him a wide range of options this season.
Foster and Brown, when healthy, will play crucial roles. Evans will take more 3-point shots. But Scheyer is clear: everyone has to earn their playing time.
The Blue Devils are gearing up for exhibition games against Central Florida and Tennessee, followed by the 2025-26 season opener against Texas. The goal is clear: a return to the Final Four.
Foster and Brown recall the painful loss to Houston in the Final Four last year, which fuels their determination this season. Scheyer agrees, "The holy grail of college basketball is being in the Final Four."
In summary, the '98 percent' mantra is a powerful tool for Duke's basketball program, shaping the team's mindset and strategy. It's a controversial approach that challenges traditional norms, but it's working for Scheyer and the Blue Devils.
